Galloway and AKA work together to promote West End shows
Suffolk-based Galloway Coaches and entertainment agency AKA are working together to promote West End shows in East Anglia. The new partnership includes a new design featuring School of Rock on one of Galloway’s existing coaches.
Dan Rogers, Galloway general manager, says: “We have offered travel and ticket packages to the West End for many years, they’re a great way for customers to have a relaxing visit to their favourite show. The new partnership will help us extend our media presence and launch a new ticketing service to local schools looking to visit the West End. Having a School of Rock coach is a tangible and visible asset of the partnership.”
Martin Crosier, head of box office and ticketing at AKA adds: “It’s the first time we’ve worked directly with a coach operator in this way and we’re very excited to be working with Galloway. Having new and meaningful ways for us to promote our shows through such an established and trusted group provider is not only exciting for AKA but hugely important for our producers and our industry. We are looking forward to a fantastic and ground-breaking 2017.”